BlackBerry shares have been moving up lately, but why? The company did post better than expected earnings recently, but they are still losing customers and their market share is moving down. Gizmodo reported this week that BlackBerry market share in the US reached 0%. Yes, that's right. Zero! So why are investors still interested in BB?
Shares on Monday were up as much as 5% at some points. Today BB closed up 1.33% What's going on?
John Chen brings a certain credibility to BlackBerry and that's about the only reason I see to invest in BlackBerry. The stock is so far down that perhaps it is worth the gamble for some investors. Chen has announced his intention to focus on enterprise, and BlackBerry has been known historically for its enterprise prowess.
Despite the shift to enterprise, BlackBerry is releasing new handsets this year. If they catch on that could help the company's bottom line, but will they catch on? Even Microsoft is losing market share to Apple and Android. Does BB really have a chance? Stay tuned.
Shares on Monday were up as much as 5% at some points. Today BB closed up 1.33% What's going on?
John Chen brings a certain credibility to BlackBerry and that's about the only reason I see to invest in BlackBerry. The stock is so far down that perhaps it is worth the gamble for some investors. Chen has announced his intention to focus on enterprise, and BlackBerry has been known historically for its enterprise prowess.
Despite the shift to enterprise, BlackBerry is releasing new handsets this year. If they catch on that could help the company's bottom line, but will they catch on? Even Microsoft is losing market share to Apple and Android. Does BB really have a chance? Stay tuned.